The Huntd Creative

Hand over your email and SMS and know it’s in good hands.

The Huntd is run by me, Patrizia Tresca, a Melbourne-based creative and digital specialist with 20+ years across brand, UX, websites and eCommerce.

I also founded, grew and sold my own skincare brand, so I’ve been on your side of the table. I know what it’s like when every send has to earn its place and every marketing dollar counts, and that shapes every recommendation I make.

You deal with me from the first conversation to the final send. The person asking the questions is the person mapping your flows, writing your campaigns and checking the numbers, so nothing gets lost in a handover.

What I help with

• Klaviyo setup, audits and migrations, including brands that have been running Klaviyo themselves and are ready to hand it over
• Core flows: welcome, abandoned cart, browse abandonment, post-purchase, winback and back in stock
• Weekly and seasonal campaigns, from planning and copy through to design and build
• SMS and push, planned alongside email so each channel has a clear job
• Segmentation, sign-up forms, list growth and deliverability
• Launches and waitlists that give your best customers early access
• Shopify, Shopify Plus and WooCommerce integrations, with specialist developers brought in for custom work

How I work

Before building anything, I get to know the business, the customer and what’s actually happening in your account. Then I work out the approach that makes sense for your team, budget and stage of growth. Some brands need the foundations rebuilt. Others need sharper segmentation, a better campaign rhythm or flows that finally talk to each other. After launch, I keep refining based on what the results show.

The bigger picture

Email and SMS don’t work in isolation. Because my background spans brand, web and UX, I look at how Klaviyo connects with your site, your data and the rest of the customer journey, including the browsing, comparing and hesitating that happens before someone buys. The recommendations are designed to be practical to run, not just impressive on paper.

Who I work with

Founder-led and growing eCommerce brands across Australia, New Zealand and beyond, from first Klaviyo setup to established programs that need a clearer strategy. Recent work spans fashion, food and beverage, and health and wellness.

If you want senior Klaviyo expertise and a direct line to it, let’s talk.