Simplistic

Simplistic is a 110-person full-service e-commerce agency founded in 2015, built for mid-market and enterprise brands doing $50M to $500M in GMV. As a Klaviyo Platinum Partner, we manage 30+ active Klaviyo clients across a variety of verticals including beauty, health and wellness, fashion, food and beverage, pets, and home goods. Every account is led by a dedicated team of strategists, designers, copywriters, and implementation specialists who operate as a true extension of your business, owning execution, reporting, and ongoing optimization end to end.

Our retention team manages every aspect of the owned channel ecosystem, with services that include:

• Email and SMS campaign management (strategy, copywriting, design, deployment, and segmentation)
• Flow architecture, including builds, rebuilds, and ongoing optimization
• List growth and deliverability
• Loyalty, referral, and subscription program management
• Direct mail program management
• Comprehensive retention reporting on LTV, repurchase rate, time between orders, and the metrics that actually move the business

A unique value add that most marketing-specific agencies can't offer is the full agency sitting behind every retention engagement. Simplistic is also a top-rated Shopify Plus Platinum Partner, holding one of the most decorated agency partnerships across both ecosystems. While our Klaviyo engagements are focused on retention, clients have the option to tap into our in-house teams across SEO, CRO, UX/UI design, and development as additional services if and when they want them. Having that expertise under one roof means brands can plug into additional support whenever they need it, without the friction of sourcing and onboarding a separate agency. When a flow underperforms and the question becomes whether it's a messaging issue or a PDP, site speed, or checkout issue, the team to investigate is already a conversation away.

The work speaks for itself:

• Neuro Gum: 10x YoY growth in email and SMS subscribers, 7x YoY increase in returning customer revenue, and 50,000+ loyalty members activated
• TRX Training: 88% YoY increase in SMS-attributed revenue and 38% YoY increase in returning customer revenue

If owned channels are an under-leveraged part of your growth strategy, we'd love to talk.