- Shopify
- Shopify Plus
- North America
- Europe
- Asia
- Australia & New Zealand
- Implementation & Onboarding (Platform migration, Klaviyo implementation.)
- Strategy & Consulting (Technology roadmapping, system integration planning, and Klaviyo + digital strategy.)
- Omnichannel Messaging (Lifecycle marketing across Email and Mobile Messaging (SMS, MMS, RCS, WhatsApp, Mobile Push)
- Data & Analytics (Advanced Klaviyo Data Platform (AKDP/CDP) implementation, Marketing Analytics, and data/segmentation strategy.)
- Customer Service & Support (CX) (Customer Hub implementation, Helpdesk management, and Customer Agent training & management.)
- English
- Korean (한국어)
- Retail: Apparel & Beauty
- Retail: Food & Beverage
- Retail: Home & Electronics
- Retail: Outdoor & Automotive
- $10M - $30M
- Managed Services (Retainer): For brands looking for an outsourced team to handle ongoing, month-over-month execution
- Project-Based (One-time): For brands looking for a defined scope of work with a specific start and end date
Beyond Borders is a Seoul-based Klaviyo agency built for Korean brands selling worldwide. We run retention for the official DTC store, turning every visit, subscriber and first order into repeat revenue that doesn’t depend on ad spend.
Most Korean brands go global through Amazon and TikTok Shop. Those are sales channels. The official store is where a brand owns its customers and its data. We build the Klaviyo engine behind it: list growth, automated flows, campaigns and SMS/WhatsApp, designed around how each market actually buys.
How? By doing one thing. We don’t build stores or run ads. We focus entirely on Klaviyo, from the first sign-up pop-up to the monthly campaign calendar. Strategy, design and execution all happen in-house in Seoul, with designers trained at New York’s top art schools, including Pratt, SVA and Parsons.
Our clients sell globally, and we plan channels and sends market by market:
- United States
- Canada
- United Kingdom
- Australia
- Singapore
We specialise in the following:
- CRM Strategy & Account Audits
- Data Capture: Sign-up Pop-ups & Forms
- Email & Message* Automation Flows
- Email & Message* Campaigns: Planning, Design & Copy
- Advanced Segmentation
- Multi-market Setup
- Platform Migration to Klaviyo
- Monthly Reporting & Optimisation
*SMS/WhatsApp
What that looks like in practice:
- Beauty of Joseon: We built and ran the brand’s worldwide email program for two years, covering sign-up capture, automated flows, newsletters and segmentation. Email became a core revenue channel for the official store.
- TIRTIR: We built the subscriber list from the ground up and turned CRM into a steady share of official store revenue.
- Dr.Melaxin: We built Klaviyo from day one of the US launch, with core and ad-linked flows and a twice-weekly newsletter.
Brands we’ve worked with include Beauty of Joseon, TIRTIR, Dr.Melaxin, Sungboon Editor, Verish, iUNIK and House of Hur.
- Your official store already has the traffic. We make it come back. Start with a free account audit, delivered in two to three days, in Korean or English.
"Team Beyond Borders goes beyond one-size-fits-all solutions by developing tailored strategies that align with each brand’s unique needs, challenges, and growth objectives. Their clear and responsive communication, combined with creative thinking and solution-oriented execution, makes them a valuable strategic partner in driving sustainable brand growth."